How to Use Analytics Advisor in Google Analytics Effectively
BhavyaB
This post explains what does the Analytics Advisor in GA4 do well, how to use it strategically, and how to extract better results with smarter prompts.
Marketing
Chess and Marketing: How Chess Can Improve Your Marketing Game
This post explores how lessons from chess can sharpen your marketing thinking and help you build strategies that hold up in the real world. A quick summary of lessons from…
Lead Scoring in B2B. Use this 100-point Dynamic Scoring Model
This post explains lead scoring in a B2B context using a 100-point dynamic scoring model that reflects how real inbound sales actually works. The framework is intentionally practical, designed for…