How to Effectively Use ChatGPT for B2B Marketing
BhavyaB
ChatGPT, developed by OpenAI, is not a replacement for B2B marketing expertise. Used well, it is a force multiplier. Used poorly, it produces noise at scale. This post explains how…
2026
Snail Pace Weight Loss: 17 Kgs in Two Years (And Why I Am Okay With That)
I lost 17 kilos over roughly two years. Slowly. Inconsistently at times. With pauses, desserts, skipped workouts, and setbacks. This is not a guide promising fast results. It is a…
Lead Scoring in B2B. Use this 100-point Dynamic Scoring Model
This post explains lead scoring in a B2B context using a 100-point dynamic scoring model that reflects how real inbound sales actually works. The framework is intentionally practical, designed for…
8 Key Steps for your Inbound Sales Process – SMB Perspective
Inbound sales is often misunderstood. Many small and medium sized B2B companies assume that if a lead comes from inbound, the hard work is already done. In reality, inbound leads…