How to Think Independently While Using AI
BhavyaB
Artificial Intelligence can help us write, create, analyze, and solve problems faster than ever before. But as AI becomes more capable, an important question arises: are we becoming too dependent…
AI
Human Content vs AI Content: What Do Audiences Really Prefer?
Do people prefer content created by humans or content created by artificial intelligence? Some creators insist that audiences can instantly spot AI-generated content and dislike it. Others believe AI is…
An Apology and Dealing with AI FOMO
The pace of change on the AI front has been incredible and there is pressure and anxiety to keep up.. This port summaries key developments from a sales and marketing…
AI in B2B Sales: Practical Use Cases, Tools, and Guardrails
This post explains how AI for B2B sales teams actually works in practice, the tools enabling it, and the guardrails required to use AI responsibly and effectively.
Understanding Key AI Tools in a B2B Context
This post breaks down commonly used AI tools like GPTs, Workflows and AI Agents in a B2B context, explains how they differ, and outlines the right use cases for each.…
How to Effectively Use ChatGPT for B2B Marketing
ChatGPT, developed by OpenAI, is not a replacement for B2B marketing expertise. Used well, it is a force multiplier. Used poorly, it produces noise at scale. This post explains how…